Course work Submitted at the Center for Academic Studies (MBA) in Business Administration 8-PP 5 Academic sources
Table of Contents
Background 2
Answer to Question 1- What is the value proposition and competitive advantage of KIKO in the world Is it exclusive? 4
Answer to KIKO 5's penetration strategy 2
Answer to Question 3 What was the distribution strategy and why was it changed? 6
Summary and Conclusions 7
Bibliography 8